Wednesday, August 27, 2008

CNN, NBC, O'Reilly Top Ratings


Hal Boedeker, writing for the Orlando Sentinel, has the TV numbers for Tuesday night in Denver. Once again, NBC, CNN and Bill O'Reilly are the winners:

NBC and CNN were the big winners Tuesday night at the Democratic National Convention, just as they were Monday.

NBC and Brian Williams were the choice of nearly 6 million viewers for the 10 p.m. hour, when Sen. Hillary Clinton addressed the convention. The Clinton coverage lasted almost to 11:15 p.m.

CNN ran second in that time frame with 4.9 million viewers. The rest: ABC with 4.8 million, CBS with 3.8 million, Fox News Channel with 3.6 million and MSNBC with 2.7 million.

The cable news networks had a tight race in prime time, from 8 to 11 p.m. CNN was the favorite with 3.4 million viewers, followed by Fox News with 3.3 million and MSNBC with 2 million.

CNN had a strong lead in the 25-to-54 age group, the demographic so dear to advertisers. CNN was the choice of 1.3 million viewers in that age category, followed by Fox News with 823,000 and MSNBC with 785,000.

The story was quite different at 8 p.m. "The O'Reilly Factor" on Fox News was the clear favorite with 3.3 million viewers. In that hour, CNN had 2.2 million viewers and MSNBC had 1.5 million.

I still find it amazing that MSNBC, the most liberal-leaning network in America, has consistently been in last place for the Democratic Convention. It should have a ton of followers as this is the shining moment for politically active liberals. In addition, MSNBC certainly has been the most entertaining network with all the on-screen fighting among its commentators. It's just plain fun to watch.

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